Wednesday, March 16, 2016

2016 Art new pattern: Tsuburi

2016 Chinese art world is the coexistence of old and new trends of the year, while the current hot play Barbie Cooking Games electricity supplier, digitization is slowly somewhere; on the other hand, in recent years, continue to stimulate the enthusiasm of the people of Western classical masterpieces will become hot spots throughout the year. In the economic situation is not very good environment, once impetuous art market is becoming more and more calm. Famous curators, collectors, "the era of Art" and "Art Bank" founded Ms. Su Yan said: "Compared to the last bubble years, contemporary art in the past two years the situation has changed a lot, the art market trends attributable calm, and only return to a rational state, it is the normal state. " 2016 Chinese art world is the coexistence of old and new trends of the year, while the current hot electricity supplier, digitization is slowly somewhere; on the other hand, in recent years, continue to stimulate the enthusiasm of the people of Western classical masterpieces will become hot spots throughout the year. In the economic situation is not very good environment, once impetuous art market is becoming more and more calm. Famous curators, collectors, "the era of Art" and "Art Bank" founded Ms. Su Yan said: "Compared to the last bubble years, contemporary art in the past two years the situation has changed a lot, the art market trends attributable calm, and only return to a rational state, it is the normal state. " Western masters struck again Ignite Chinese Art exhibition last Western classical masters burning heat will continue this year. The aftermath of Salvador Dali sculptures, Pablo Picasso prints, and after Claude Monet's Impressionist paintings, art galleries this year China will usher in Western classical masters Giacometti, Fernando Bot Luo et al exhibitions. Compared to Picasso, Monet and others outsize, Giacometti and although Zoran same position in the history of Western art, but less is known to the Chinese public. These domestic lesser-known masterpieces, will become a major part of this year, China's leading art galleries. Last year, Sotheby's autumn auction in New York on, Picasso, Van Gogh Jie works by Chinese collectors competing. The most sensational than the big collectors, galleries dragon founder Liu Yiqian to more than 170 million US dollars photographed Classics Modigliani made "side of the Nude." Compared to Picasso, Van Gogh, Monet these guys name, Modigliani popularity among the masses much lower. This seems to imply a trend: whether it is China or the audience of collectors, in-depth understanding of Western classical artists have different from the previous enthusiasm. January 21, "Botero in China - Fernando Botero Exhibition" moved to Shanghai from Beijing's China Art Museum presents 84 paintings and 44 sketches of contemporary masters Fernando Botero, including the Beijing Railway Station yet exhibited three "saints" for the new series of oil paintings and 30 new sketches. March 22, Yuz Art Museum will be the same in the public less well-known launch Alberto Giacometti retrospective. Giacometti is one of the most representative of the 20th century sculptor, his works repeatedly for nearly a decade to create a world auction record. The retrospective will be held in Shanghai Giacometti Foundation presents about 250 works, spanning half a century a comprehensive review of the artist's career, including the most iconic "walking man" and other works by Giacometti Giacometti is the author of the match as generally elongated, jagged sculpture to illustrate the artist's early years from creation, through Cubism, surrealism to 1960 different production stage. Art collective electricity supplier "power" Since the popularity of the Internet in China, the electricity supplier has become the trend of the times, and now the art world could not withstand this trend, have online art market force. By the end of last year, China has more than 2,000 works of art online trading platform, divided into four categories: main online auction of micro-film; virtual gallery shop online gallery or entity; collected works and sell to earn commission online store; both parties to the transaction to provide information, not directly involved in the transaction, and only pay for internet traffic management fees. In recent wall art on-line (Wallart) APP as an example. Since the electronic business platform in this line for three months, APP downloads exceeded 40,000, up to 2 million registered users, the platform turnover has reached 15 million, the 1,000 artists and designers work lines, to hit 20,000 young artists of 50,000 yuan.play Dora Games Art online trading platform profound lack of collectors and artists resources, leveraging and developing young collectors is the development of the current road. "The future of the art trading platform electricity supplier, or the main consumer of young people." Wallart APP founder Su Yan said in an interview that "young people to buy works of art is an increasingly common phenomenon, and on the concept of consumption generation totally different social development to a certain extent, their spirit and personality to highlight the needs of more and more. Buy or decorative works of art can not only enjoy, but also has investment value and appreciation. we are in the Internet age, people artistic vision becomes open, more and more aesthetic with international standards, to meet the needs of people artwork spiritual aspects of a new generation of lifestyle. " But this development strategy has become a paradox, after the young collectors was raised up gradually higher level of art attracted began to pursue a better trading experience. So the gallery has become the next target of young collectors. Even the traditional and classic known Palace Museum, National Museum and other institutions have begun by the electricity supplier and the younger generation standards. Since the Palace Museum set up shop in Taobao, touted by the users, beads headphones, Yongzheng, "I was such a man," and other popular folding inscription. Through these successful network marketing, the Palace Museum among young people have more audience. The first half of 2015, the Forbidden City cultural and creative product sales had already reached 700 million yuan. When the "Palace Taobao" attended Taobao's "" New Year Festival ", said:" Palace Taobao has been doing it is through the interpretation of the Forbidden City cultural younger, trend-oriented, the introduction of the surrounding full of traditional court means and festive feeling sold in the electronic business platform. " In January, China National Museum of Lynx flagship store also formally launched, the "Internet + museum" fusion exploration, trying to become the next "Palace Taobao." Electronic business platform for the National Palace Museum offers more possibilities. Before the Spring Festival, Taobao joint crowdfunding "Palace Taobao" launch non-heritage crowdfunding projects. The project by the "Palace Taobao" design team design, high density paper-cut, zhuxianzhen woodblock New Year pictures and other non-genetic order of production surgeon. From January 22 to 26, five non-heritage crowdfunding project has been raised to 35 million, the number of participants more than 10,000 people. "Palace Taobao" charge that this success is the Forbidden City with Taobao both the result of joint efforts: "Palace Taobao use design advantage of its cultural and creative fields, and Taobao to assist in the integration of product back-end supply chain and sales integration of resources . " Digital Art Museum When the beginning of last year, "21st Century Business Herald" pre-sighted that "the tide of digital international museum", this year this "digital" style is already linked to the country. Traffic is king in the era of digital articles and exhibition views the flow of people have become extremely important. Museum of Fine Arts with enthusiasm actively operating public micro-channel number, microblogging account and all can quickly spread in the population social platform. You do not need to go looking, museum public micro-channel number will be automatically pushed to your latest exhibition highlights the work and introduced one by one,play baby hazel games or even use a little marketing strategy, with the ticket, souvenir and other ways to drive population divergence exhibition information, mobilize the enthusiasm of audience participation. Aside from breaking the monopoly of information, digital art gallery there are more urgent needs. With the enhancement of people's living conditions, the social function of the museum to get more attention. But space limitations imposed by geographical, educational role of the museum can not make the greatest degree of play. Digitized art galleries can be digitally imaged, 3D technology, and show the three-dimensional virtual galleries. Become an important complement to the museum entity and extension. Even build a complete digital art gallery, how to make it more attractive is also a problem. Forbidden City launch of the "Han Banquet map" APP is the best template. Painting famous painting is restored in the form of digital interactive careful interpretation, exquisite picture, beautiful music, plus live scene reproduction. A best App on Apple App Store2015 made up. Palace Museum New Media development team lead in strong opinion: "No matter how good interpretation, or enjoy basic needs."

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